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Strategic alliance is a formal relationship formed between two or more parties to pursue set defined goals or to meet a critical business need while remaining independent.
Typical business needs of our clients are to:
• increase brand awareness
• improve credibility
• open new distribution channels
• benefit from marketing or brand reputation of bigger or better known players
• exploit new communication channels
• acquire new clients
Planning a successful alliance raises various questions and challenges for companies: the choice of the right partners, the definition of the common goal of all interested parties, the structure of the deal and last but not least its efficient implementation.
We search, find, and realize strategic alliances for You!
From the first talk, over to the choice of the proper partner, up to the negotiation and including the operational implementation.